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Here at Mad Dog Productions Ltd Oy (“Mad Dog”), we are fully committed to maintaining the confidentiality and security of the data that can be used to identify you or other data subjects (“Personal Data”). Your privacy is always at the top of our priorities, and Mad Dog is committed to processing Personal Data lawfully and focused on protecting it from unauthorised access.
This page informs you of our policies regarding the processing, such as collection, use and disclosure of your Personal Data when you use our services or visit this website (“website”).
Section 5 also informs you of your rights to control the processing of your Personal Data. We advice you to read this policy and make sure you fully understand and agree with it, before accessing or using any of our services.
Mad Dog is committed to protecting your data privacy and data security according to the EU General Data Protection Regulation (GDPR Regulation 2016/679) and other applicable legislation.
1.1. Purposes and legal basis for processing Personal Data
Here at Mad Dog we only process Personal Data where it is necessary for specific, fair and legitimate purposes defined beforehand. Mad Dog does not use Personal Data for any other purpose than to what it was obtained for.
Mad Dog processes Personal Data for providing services to our customers, to develop Mad Dog’s customer experience and to manage the customer relationship between us and our customers. We also use Personal Data to develop our products and services and for sales and marketing.
Mad Dog processes Personal Data based only on a legal basis defined in advance. Mad Dog Personal Data processing is always based on either Mad Dog’s legitimate interest, a contract or a consent.
The Personal Data that Mad Dog collects and processes can be categorised as: 1) the data you have given to us, and 2) the observed data from the use of the website or service provided by us.
In the following, we give you more information on the legal basis for processing of Personal Data of Mad Dog and information on what kind of Personal Data Mad Dog processes and for what purpose.
1.1.1. Processing based on a contract
Based on the contract we have with our customers, we process Personal Data to provide the agreed service and to communicate with the customers.
Also based on a contractual basis we process Personal Data to contact data subjects who register to our newsletter, download white papers or other professional information or submit enquiries to the Website. For that purpose, we process the following Personal Data:
    •    Name
    •    Contact details (e-mail, phone number)
    •    Position in company
    •    Information on the services provided by Mad Dog
    •    Messages and feedback
1.1.2. Processing based on legitimate interest of Mad Dog
Based on Mad Dog’s legitimate interest we process Personal Data for B2B and B2C direct marketing purposes and for keeping the website working properly.
For direct marketing purposes we may also send you event invitations and other event-related communications. For that purpose, we process the following Personal Data:
    •    Name
    •    Contact details (e-mail, phone number)
    •    Data on use of website (page visit times, registration to event)
    •    Data necessary for attending an event (dietary restrictions)
1.1.3. Processing based on consent
Based on the consent you might give to us, we process your Personal Data to sales and marketing. We ask for your consent when you give us your e-mail in connection with downloading white papers or other professional information from the Website.
For marketing purposes we may also send you event invitations and other event related communications. For that purpose and with your consent, we process the following Personal Data:
    •    E-mail address
    •    Name
    •    Company
    •    Country
You can always withdraw the consent that you gave us when you downloaded material from our website.
We also ask for your consent to Personal Data processing for the use of cookies. More information can be found in the section 2 below.
To help improve your user experience and the performance of the website, Mad Dog stores cookies on your computer or portable device, and Mad Dog may use web beacons or pixel tags.
For the use of cookies we ask for your consent.
Pixel tags and web beacons are graphic images, such as a GIF or PNG, placed on certain pages on the website or in our emails to you that allow Mad Dog to determine whether you have performed a specific action. Cookies are small text files that a website places on your browser. Cookies, web beacons and tracking technologies are widely used for security, to learn about and improve upon how users navigate a website, or to enable certain features. Cookies also allow Mad Dog to collect non-personal data from you, like which pages you visited and what links you clicked on. Cookies, pixel tags and web beacons, by themselves, do not tell Mad Dog your e-mail address or other Personal Data unless you choose to provide this information to Mad Dog, this Personal Data may be linked to the data stored in the cookie. Mad Dog may use cookies to understand site usage and to improve the content and offerings on the website. For example, Mad Dog may use cookies to personalise your experience at the website (e.g., to recognise you by name when you return to the website).
If you consent to the use of cookies Mad Dog may use them for personalising your browsing experience, for marketing and for offering you products, programs, or services which might interest you.
This privacy policy covers the use of cookies by the website only and does not cover the use of cookies by any third party. If you choose to disable cookies, some areas of the Website may not work properly or at all.
More information about cookies can be found at
The data you provide to us may be held in a secure cloud managed by Mad Dog and may be accessed by or given to our staff and service providers who act for Mad Dog for the purposes set out in this policy. Those parties process data, fulfil and deliver orders and provide support services on our behalf. Mad Dog may also pass aggregate information on the usage of our site to third parties, but this will not include your Personal Data.
Unless required to do so by law, Mad Dog will not otherwise share, sell or distribute any of the data you provide to Mad Dog.
Mad Dog might deploy security measures to protect your data from being accessed by unauthorised persons and against unlawful processing, accidental loss, destruction and damage.
All Personal Data processing takes place in the EU/EEA.
Mad Dog will maintain the Personal Data processing on behalf of the website users and customers for as long as needed to provide services to the website users and/or customers. Mad Dog will make regular checks to make sure all Personal Data is still needed and updated. Mad Dog will retain and use this Personal Data as necessary to comply with Mad Dog’s legal obligations, resolve disputes, and enforce our agreements.
At Mad Dog we are committed to fair, lawful and transparent Personal Data processing. We want to make sure all Personal Data we process is necessary for the purposes defined above and always up to date.
You have the right to access and control your Personal Data as following:
    •    You have the right to receive a confirmation on whether your Personal Data is being or has been processed by Mad Dog. You have the right to view the Personal Data held about you and you can ask us to send you a copy of your Personal Data undergoing our processing.
    •    You have the right to request any necessary changes to ensure that your Personal Data processed by Mad Dog are accurate and kept up to date.
    •    You have the right to request us to delete or limit the processing of the Personal Data which is no longer necessary for Mad Dog or if you withdraw your consent.
    •    You have the right to object the processing of your Personal Data if it is processed on the basis of a legitimate interest of Mad Dog. You can always prohibit us from processing your Personal Data for direct marketing purposes.
At your request, Mad Dog will correct, remove or supplement any misrepresented, unnecessary, incomplete or outdated Personal Data about you. To use your rights above, please contact Mad Dog’s privacy support (contact details below).
Also, if you think Mad Dog is not processing your Personal Data appropriately, you may file in a complaint to the supervisory authorities.
Customer support contact details:
Contact person: Sven Triloqvist, President, Advanced Disinformation Systems Division
Mad Dog Productions Ltd Oy (“Mad Dog) is committed to preserving the privacy of all visitors this website.
1.1 You may access most areas of this website without registering your details with us
1.2 By accessing any part of this website, you shall be deemed to have accepted this legal notice in full. If you do not accept this legal notice in full, you should leave this Website.
1.3 Mad Dog may revise this legal notice at any time by updating this posting. 
2.1 You are permitted to print and download extracts from this website for your own use as follows: (a) no documents or related graphics on this website are modified in any way; (b) no graphics on this website are used separately from accompanying text; (c) Mad Dog’s copyright and trade mark notices and this permission notice appear in all copies; and (d) any such use is for your own personal use only and no materials shall be used for any commercial purposes whatsoever.
2.2 Unless otherwise stated, the copyright and other intellectual property rights in all material on this website (including without limitation photographs and graphical images) are owned by Mad Dog. For the purposes of this legal notice, any use of extracts from this website other than in accordance with paragraph 2.1 above for any purpose is prohibited.
3.1 While Mad Dog endeavours to ensure that this website is normally available 24 hours a day, Mad Dog shall not be liable if for any reason this website is unavailable at any time or for any period. Access to this website may be suspended temporarily and without notice in the case of system failure, maintenance or repair or for reasons beyond our control.
4.1 Other than personally identifiable information, which is covered under the Privacy Policy, any material you transmit or post to this Website shall be considered non-confidential and non-proprietary. Mad Dog shall have no obligations with respect to such material. Avaus shall be free to copy, disclose, distribute, incorporate, and otherwise use such material and all data, images, sounds, text, and other things embodied therein for any and all commercial or non-commercial purposes. This will not apply to any email you send us via the website requesting advice, which shall be treated on receipt by Mad Dog as confidential. However, you are reminded that email is not necessarily a secure method of transmission and you are responsible for ensuring any email is correctly addressed. 
4.2 You are prohibited from posting or transmitting to or from this Website any material: (a) that is threatening, defamatory, obscene, indecent, seditious, offensive, pornographic, abusive, liable to incite racial hatred, discriminatory, menacing, scandalous, inflammatory, blasphemous, in breach of confidence, in breach of privacy or which may cause annoyance or inconvenience; or (b) for which you have not obtained all necessary licences and/or approvals; or (c) which constitutes or encourages conduct that would be considered a criminal offence, give rise to civil liability, or otherwise be contrary to the law of or infringe the rights of any third party, in Finland or any other country in the world; (d) which is technically harmful (including, without limitation, computer viruses, logic bombs, Trojan horses, worms, harmful components, corrupted data or other malicious software or harmful data).
4.3 You may not misuse the website (including, without limitation, by hacking).
4.4 Mad Dog shall fully co-operate with any law enforcement authorities or court order requesting or directing Mad Dog to disclose the identity or locate anyone posting any material in breach of paragraph 4.2 or paragraph 4.3.
Links to third party websites on this website are provided solely for your convenience. Mad Dog has not reviewed all of these third party websites and does not control and is not responsible for these websites or their content or availability. Mad Dog therefore does not endorse or make any representations about them, or any material found there, or any results that may be obtained from using them. If you decide to access any of the third party websites linked to this Website, you do so entirely at your own risk.
6.1 While Mad Dog endeavours to ensure that the information on this Website is correct, Mad Dog does not warrant the accuracy and completeness of the material on this website. Mad Dog may make changes to the material on this website, or to the services described in it, at any time without notice. The material on this website may be out of date, and Mad Dog makes no commitment to update such material.
6.2 The material on this website is provided “as is,” without any conditions, warranties or other terms of any kind. Accordingly, to the maximum extent permitted by law, Mad Dog provides you with this website on the basis that Mad Dog excludes all representations, warranties, conditions and other terms (including, without limitation, the conditions implied by law of satisfactory quality, fitness for purpose, and the use of reasonable care and skill), which but for this legal notice might have effect in relation to this website.
6.3 Where any information is provided on this Website or in any newsletter or similar correspondence we may send you at any time, such materials are provided for general information and reference purposes only and should not be relied upon. You should seek specific legal advice in relation to any query you may have, and we shall not be liable for any action you take or failure to act following a review of the information placed on the website.
7.1 Mad Dog, any other party (whether or not involved in creating, producing, maintaining or delivering this website), and any of Mad Dog’s partners, employees or agents of any of them, exclude all liability and responsibility for any amount or kind of loss or damage that may result to you or a third party (including without limitation, any direct, indirect, punitive or consequential loss or damages, or any loss of income, profits, goodwill, data, contracts, use of money, or loss or damages arising from or connected in any way to business interruption, and whether in tort (including without limitation negligence), contract or otherwise) in connection with this website in any way or in connection with the use, inability to use or the results of use of this website, any websites linked to this website or the material on such websites, including but not limited to loss or damage due to viruses that may infect your computer equipment, software, data or other property on account of your access to, use of, or browsing this Website or your downloading of any material from this website or any websites linked to this website.
7.2 If your use of material on this website results in the need for servicing, repair or correction of equipment, software or data, you assume all costs thereof.
This legal notice shall be governed by and construed in accordance with Finnish law. Disputes arising in connection with this legal notice shall be subject to the exclusive jurisdiction of the Finnish courts. This website is based in Finland.
9.1 All comments, queries and requests relating to our use of your information are welcomed and should be sent to:  Issue Date: May 2021
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